The investment varies according to the size of the store. And there are conditions and support for joining. Our joining conditions are as follows: First of all, the store area requirements, the minimum is more than 60 square meters, we are divided into basic stores 60-80 square meters, standard stores 80-100 square meters, model Shop 100-120 square meters and more than 150 square meters of flagship store. The second is the franchise fee and security deposit. The franchise fee is the brand usage fee. Our franchise fee is 20000 yuan. The security deposit is a credit fee to protect the regional market and can be refunded, the purpose is to prevent cross-shipment and better manage the normal operation of franchise stores. Our franchise fee is unified throughout the country, and the deposit is charged 5,000 yuan. The second question is the amount of investment. Generally, a basic store needs to be tested. For a store of 60 square meters, you need to sample at least 15 sets and a store of 80 square meters. You need to sample at least 20 sets of samples. If we calculate 25 sets of sample doors according to 100 square meters, each set of doors contains electrical appliances, and the average price is 1,000 yuan, that is, 30000 yuan is needed for the sample, and the second is decoration, mid-range decoration is about 300 yuan/square meter, that is 30000 yuan. This is an early investment, about 60000 yuan. We also have door heads and decoration subsidies, of course, there are also your rent, future employee salaries and other travel expenses. The total amount is at least about 10 yuan. At the same time, it can be seen that according to the store of 100 square meters, it is about 15 to 200,000 yuan.
There are too many places to pay attention to when opening aluminum alloy doors and windows shops. If you are not cautious, the money invested will be wasted. It is suggested to consider enterprise products, store location, careful contract signing and attention to store decoration.
I. Products are more important than brands
It's true to choose a good brand, but I tell you, products are actually more important. Even if the brand you intend is well-known enough, if the research and development ability is not strong, it will be eliminated by the market sooner or later. A friend of mine and I opened an aluminum alloy door and window shop at the same time. What I did was to fix the doors and windows. His brand popularity was similar to mine, which was quite big. However, I was cautious when inspecting the brand. In addition to understanding the popularity of Qigu in the market, I also asked the enterprise to provide product catalogue to see how many kinds of products there are, and then when I arrived at the factory, by contrast, are all these products available. But my friend thought it was enough for the brand to be well-known and didn't pay attention to it.
After being officially established, the company basically produced the same new product in two months, but it was difficult for my friend to produce a new product for a year. If consumers don't feel fresh in your store, your store is difficult to open. No, my friend is ready to change the brand.
Second, choose a favorable store location
Only when you choose a favorable store location can your business flourish. Before opening a store, you must conduct a comprehensive examination of the selected location to understand the population and consumption level of the region, the operation status of other stores in the region, carefully weigh the advantages and disadvantages of each location, and select the optimal location, only in this way can we ensure sufficient customers and develop stably in the local area for a long time.
The so-called favorable store location needs to have these characteristics: places with concentrated population; People a house of call; Places close to the market; Places with higher purchasing power; Places with convenient transportation, etc. My Jigu specialty store is selected in a relatively influential building materials market in the local area. Usually, the traffic is quite large, so the business is also good.
3. Be cautious when signing contracts
When signing the contract, there are many matters to be paid attention to. Here, I choose the support policy that has the greatest impact on everyone. When signing the contract, pay attention to check whether the contract specifies in detail what support policies the headquarters will provide to you, including a series of support before and after the opening.
The support before opening mainly includes: store decoration, purchase of goods required for opening a store, etc. A series of support after opening include: the headquarters carries out centralized and unified promotion and advertising activities; The headquarters provides preferential resources for centralized procurement to your store; The headquarters experts provide management consulting services, etc. The detailed supporting policies in the contract are a kind of legal protection for the interests of your store. When the headquarters is not implemented to the end, you can use this contract to safeguard your rights and interests.
4. Store decoration should be attractive
It is not enough to choose a good store location. Only good store decoration can catch consumers' eyes, attract them to the store, and then further promote transactions. If the variety of products operated by the store is small and the space in the store is relatively small, the main shape of the facade should adopt semi-closed type, the facade and entrance of the specialty store are moderate, and the door of the specialty store adopts glass doors, enables consumers to see the store clearly and then be introduced into the store.
If there are many kinds of products operated by the store and the store space is relatively large, the main body of the facade should adopt the open type. The facade of the specialty store can be bigger. The Door uses glass doors, and the windows along the street use large glass windows, which are all open to one side of the street. It seems that the store is very stylish and catches the attention of consumers at once. In addition, the store door of the store should not directly face the street, and there should be a relatively wide open space at the door, which is convenient for consumers to enter and leave, stay, and does not affect others.
There are still many things to pay attention to when opening aluminum alloy doors and windows shops. You can also learn more information from other aspects or consult experienced people.
