Set three peaks for life with appearance value to make home more pleasant
with the development of the Internet and the change of people's ideas, while the consumption patterns are constantly changing, the consumption phenomenon also has a new trend, especially among the new generation of young consumer groups, appearance consumption occupies an increasingly important proportion. As the most important place in daily life, the overall appearance value of home is also paid much attention to by young consumers. Even a young consumer who will arrange a rental house carefully only requires higher appearance value of home.
Sanfeng, as a deductor of beauty home, has always been at the forefront of creating personality and fashion home living environment for consumers. By signing the international supermodel Katerina as a fashion ambassador, he has improved and upgraded VI and SI systems, optimize the formats of terminal stores, communication and promotion, marketing activities and other modules, empower the brand in depth, engrave the brand of good-looking home in the blood of brand development, and continuously create good-looking for young consumers, high quality. High-taste home living space.
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while deepening the brand image and making good-looking home labels deeply rooted in people's hearts, Sanfeng continued to exert its efforts on products, digging deep into the facial expression of products and giving the brand more core support for fighting. Take Zhizhi Peach, a product launched by Sanfeng, as an example. Sanfeng takes milk tea to bring young people the inspiration of life. It combines the high sense of home and girlish heart, and takes Camellia Pink as the main color, naming products with cross-border fruit juice instantly narrowed the psychological distance with consumers. In the shaping of the overall space, Zhizhi Peach uses arc elements as the main decorative points, and integrates arc design into household products such as wall panels and cabinet doors to create plane, color, the three-dimensional and three-in-one spatial pattern endows the space with a light luxury and exquisite style of good-looking and high quality, which is in line with consumers' yearning for a good home life.
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in the tatami space created by Zhizhi Peach, the integrated design of bedside and desk gives a sense of space extension and increases the usable area of desktop; It has deep gray with delicate pink, it presents the freshness and purity of the overall tone of the space, balancing the visual impact; Adding aluminum frame glass door wardrobe can not only clearly display wardrobe products, but also add a hazy aesthetic feeling to the space, the overall style of the space is improved.
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by optimizing products and brands to form a combination of boxing, Sanfeng captured a group of Generation Z consumer groups with "an ingenious brand that knows more about appearance and value, it provides a fast entry channel for the connection between brands and consumers. At the same time, Sanfeng also sought resonance with more consumer groups, proposed the strategy of giving face to face, and tried his best to give back the green hills and clear waters of nature, so as to improve the environment and home appearance, let the brand gain more recognition and trust from consumers.
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with appearance value as the core, to build a home life of high quality and good-looking, Sanfeng is not only limited to the creation of its own products, but also continuously expands its fields and combines many well-known brands in the pan-home industry, create a large home symbiosis platform and form a product matrix in various fields of radiation customized furniture, indoor soft decoration/accessories, silent doors and windows, household appliances/kitchen electricity, the ecological closed loop of home decoration with the overall output of the whole chain is constructed, which provides more support for the life tonality of Yan value home and more guarantees for the diversification of home demand and the convenience of shopping methods.
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(Article Source: Search door Network-public number, invasion and deletion)
[Extended reading]]
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sanfeng wooden door · whole house customization
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