Cast aluminum door the style is novel, luxurious and beautiful, and is favored by middle and high-end consumers. Because it adopts the advanced technology of mold opening and molding pure aluminum solid casting, combined with electric, intelligent and induction, and is equipped with static powder spraying coater fluorocarbon coating, which is resistant to oxidation corrosion, can be made into a variety of colors and patterns. In order to enable customers to experience thoughtful and meticulous brand service, and then generate cultural identity and emotional communication for products, China advocates personalized high-end customization ·
Xiong Xiong Group (hereinafter referred to as "Xiong Xiong Group") has successfully opened a new era of private customization of China's high-end door industry through many beneficial explorations and attempts.
Hu Xiaojun, president of China bear Group
Hand in hand, luxury man, international strategy shines
In 2006, Hu Xiaojun established China. Xiong Xiong group in the "Yongwu Yi" area of Zhejiang province, where the deer were driven by the crowd, focusing on high-end private customization. Villa gate the company has a complete management system, excellent production equipment and a group of experienced and skilled employees, it now has two major brands, "bear light luxury" and Italy "luxury man", three major product systems, and has successfully laid more than 1,000 specialty stores. Whether it is production strength or marketing layout, Xiong Xiong is at the forefront of the industry with unquestionable advantages and has become a leading brand in China's private customization.
The times are developing, and enterprises should make progress. At the beginning of 2017, President Hu Xiaojun determined to achieve a big leap in the brand internationalization strategy of Xiong Xiong Group, introducing the Italian "luxury man" brand with a history of more than 160 years, injecting new elements of internationalization into Xiong Xiong Group, it also allows high-end private customization Villa's door to enter a broader stage.
The successful launch of the "luxury man" brand in the Chinese market is the magic pen of Xiong Xiong Group's brand strategy, further expanding the influence and popularity of Xiong Xiong brand, increase the sales share of bear products in the high-end private customization market. "Luxury man" integrates Italian style in the design, realizing the integration of Chinese and Western cultures, simple and stylish, thick and safe, more humanized design, more energy and comfort use, and bringing Supreme experience to consumers. The positive role of holding hands with "luxury man" has begun to show signs in the market, and it will definitely support Xiong Xiong group's determination to dominate the high-end private customization field in the future.
On July 8, 2018, the China International Architectural Decoration Expo (Guangzhou), which ranks first in similar exhibitions in the world and is known as "the first exhibition in Asia", was held in Guangzhou Pazhou Poly Pavilion, luxury man brand dress exhibition. The products exhibited by luxury man moved the visitors by virtue of the concept of natural aesthetics, innovative design and high-quality service. Luxury man armored door, each of its products is equipped with original designers' manuscripts, which are full of designers' painstaking efforts and wisdom. After drawing on the artistic and cultural essence of natural scenery, designers will transform natural aesthetic elements into design inspiration, integrating wood, stone and copper in the door, it provides another innovative design for the door, which fully reveals the charm of natural aesthetics. Luxury man is favored. During the four-day exhibition period, there are countless people visiting the museum and winning the unanimous praise of visitors is the best proof!
Pay attention to details and make every door well
Hu Xiaojun often warned his employees that strengthening himself is the absolute principle. Therefore, the group always adheres to the spirit of "improving a little every day", relies on science and technology, takes the market as the guide, and continuously strengthens the investment in technological transformation, increase scientific and technological content and strive to create highly competitive products. Since the product was put into the market, it has been deeply loved and praised by consumers for its noble quality and fine craftsmanship.
Xiong Xiong Group's product market reputation has always been very good, thanks to the professional surface detection equipment that the company has invested heavily. The staff will check the temperature and humidity every day and then conduct reasonable operations,
However, other non-standard door manufacturers in China generally do not have such testing equipment, in addition, there are advanced instruments such as paint experimental equipment, which can effectively ensure that all factory products are of high quality. In addition, Xiong Xiong group set up a research and development department,
Pay attention to the latest market trends and continuously develop new products to meet customers' needs. Xiong Xiong factory is also equipped with laser engraving machine, numerical control turret punch press and 3 D printer, which makes the most adequate preparation for private professional customization. The most admirable thing is,
Xiong Xiong Group Luo listed the standard actions in the process of processing 530 doors. Employees were required to produce strictly according to the standard actions and implement every detail. This fully reflects that Xiong Xiong people can rest assured of customers' needs at all times,
Make unremitting efforts to deliver high quality products to consumers' homes.
Hu Xiaojun accurately grasped the law of market development and realized that cast aluminum door had many advantages: pure manual craftsmanship, explosion-proof, no rust, luxurious design, noble and elegant design,
It is more in line with the noble attributes of high-end private customization. These characteristics make consumers more willing to choose cast aluminum door products, so he believes that cast aluminum door is a major trend in the development of custom doors.
In the early stage of development, the biggest problem that Xiong Xiong group encountered was not the products, but the production and processing personnel, because the industry in cast aluminum door had very high requirements for manual operations, xiong Xiong Group has been engaged in the manufacture of high-end custom doors for more than ten years, but after all, "luxury man" is an international high-end brand with a history of more than 160 years. Its manufacturing process, product details and other aspects are obviously different from domestic customized products, and the ability of domestic practitioners to make products is far from the quality required by "luxury man.
After realizing this, Xiong Xiong Group plus-sized the learning and training for internal personnel, invited foreign manufacturing craftsmen to work out strict international production standards, and through the efforts of all Xiong Xiong people, it took one year to successfully push the "luxury man" brand to the market and was highly recognized by the industry.
Hu Xiaojun said to the current vigorous training of craftsmen, "the spirit of craftsmen has far-reaching meaning, represents the temperament of an era, and is closely linked to the quality of firmness, steadiness and continuous improvement, only those with such spirit can be called craftsmen. The construction of craftsman team is also a core mechanism built by manufacturing talent team. Xiong Xiong Group has continuously improved the talent mechanism, and has built an excellent 'ARTISAN team' through internal training and external invitation '."
Inherit century-old luxury man and create natural aesthetics
The luxury man brand has a history of more than 160 years,
It embodies the belief of a family. Every generation of luxury man people have their ideals and are committed to creating a door with taste. Now the royal hunting palace of stupiniji and the Royal Theater gate of Turin can still witness the nobility of luxury man Gate. In terms of design, luxury man realizes the integration with modern people's life style Toner and lotion. Not only in material selection, color and style, but also the life philosophy behind its design is in line with modern people's dual mentality of pursuing personal practicality and popular beauty, achieving a perfect balance between function and aesthetics is not only the display of fashion trends, but also the ultimate of modern aesthetics. Luxury man has evolved Italian famous brands into leading brands of new fashion and new intelligence in China's private high-end customization. Luxury man overturns the tradition and redefines the safety door, which has made great innovations in many aspects such as function, decoration and performance.
Since the introduction of luxury man brand, Xiong Xiong has been studying with great concentration: What is the ultimate pursuit of high-end entry door in people's hearts? In today's high-end entry door kidnapped by interior decoration terms, luxury man turns his vision from appearance to Essence, seeking the true meaning of doorway. What style do people really need? Or do you really need style? Luxury man believes that luxury is simplicity, extreme luxury is minimalism, and the simplest thing in the universe is all natural things-following the simplest operating rules and presenting them simply and harmoniously. Since ancient times, people like to use wood, copper and even Stone as the decorative elements of doors. Thousands of years ago to today, the style has been changing. Only natural elements remain unchanged, and the products of industrial technology are constantly iteratively updated, only natural elements can last forever. People don't need artificial beauty, only natural beauty is the ultimate pursuit of high-end entry door. Finding natural beauty and sublimating natural beauty are the brand concept of luxury man, and natural aestheticians who transcend style are the brand positioning of luxury man.
For Xiong Xiong group, high-end private customization not only caters to the personalized consumption needs of young people, but also avoids the trap of homogeneous low-price competition. It can be said that it is unique and has successfully excavated the "final gold mine" regarded by the industry ". Hu Xiaojun led the team to assess the situation and predict the trend accurately. He held hands with top international brands through his excellent product quality and new products created by independent research and development,
Adhering to the "craftsman spirit" of keeping improving, he has taken the lead in exploring a road of his own in the industry.
Conclusion
Magnificent Oriental tide, striving for a new era. This year is exactly the 40th anniversary of reform and opening up. Our great motherland has completed a glorious transformation. People are rich and strong, and people begin to pursue high-end personalized home decoration. In ancient times, Chinese people have paid attention to the portal, and the rich and magnificent custom door can add luster to the family. In the future, Xiong Xiong Group will continue to build strong products with elite teams under the leadership of Hu Xiaojun, unite to control the trend of the times, and constantly push the brand to a new level and reach a new height.
