On the morning of December 12, at the red cotton China award ceremony held in Guangzhou Design Week, the "Jade 108 series casement window" of zunshang doors and windows stood out from many participating works, he won the "2021 red cotton China Product Design Award" at one stroke ". Zunshang doors and windows won one of the most influential product design awards in China. This is not only the recognition of zunshang doors and windows, but also the affirmation of its excellent brand strength of doors and windows.
The "red cotton China Design Award" was launched under the leadership of Guangzhou Municipal People's Government in 2006 and is one of the most influential design awards in China. Over the past 15 years, the influence of the "red cotton Award" has not only been reflected in the annual inventory of excellent design, but more importantly, it persistently introduces many innovative and forward-looking design concepts and unique smart lifestyles into China's consumer market.
2021product design award
In 2021, the "red cotton award" further focused on "improving the quality of human life", taking "design drives industrial upgrading" as its goal and mission, and practicing the value of "design for people's livelihood, pay attention to all-round overall design practice mode, build a platform of design and manufacturing, consumer information transmission and demand interaction, in residential space and product design, industrial manufacturing, A smart cycle has been established between brand communication and consumers to build a healthy, fair, correct and complete evaluation standard and promotion system for big design in the whole society.
This time winning case Jade 108 series casement window, both classical and graceful and young fashion, hard core strength, detailed care, quality pass, timely drainage, open a window, feel a home, zunshang doors and windows allow you to isolate external noise and troubles. The product greatly reflects the respect and care for human settlements, and zunshang doors and windows have won this award.
Award receiving site
Adhere to high-end quality, casting craftsmanship
With a sense of the high quality and high requirements of zunshang doors and windows in the industry, meijiahu and his party interviewed Lu Jinjie, marketing director of zunshang doors and windows during the design week to share some opinions of zunshang doors and windows on products. When it comes to products, it is naturally impossible to avoid the Jade 108 series casement window brought by this year's design week. General manager lu, marketing director, said bluntly, "quality is the brand, and quality is the taste. Our independent r & d team designed this jade 108 series casement window, with online appearance, all-matching, hidden drainage, special hardware configuration, pin glue injection process, etc., the whole window has stable structure, superior performance, high safety factor, good bearing quality, and flexible opening. Both the design in appearance and the details in workmanship are impeccable."
Picture
Lu Jinjie, marketing director
Zunshang doors and windows has 17 years of manufacturing experience. As the vice president unit of Guangdong door Industry Association, the company has won the CQC Green quality mark. At the same time, for many years in a row, he has won honors such as sina home "top ten brands of doors and windows" and china door and window net "top ten brands of influence of aluminum alloy doors and windows in china". He has been honored in material purchase, process manufacturing, product inspection, installation and construction, after-sales maintenance and other aspects are strictly controlled to ensure the high standards of the five indicators of thermal insulation, wind pressure resistance, air tightness, water tightness and sound insulation of doors and windows.
Reject homogenization and advocate new thinking
Now the phenomenon of homogenization of products in the industry is becoming more and more serious. When talking about how to deal with zunshang doors and windows, president lu said that zunshang doors and windows have their own independent research and development group recognition, keeping up with the trend of the times without losing your creativity. Each product has been developed through numerous experiments to ensure that each product is high quality good-looking, even if there are many similar products on the market, however, zunshang doors and windows have always maintained their original intention, bringing unique good products to consumers.
There are no products that will always sell well in the door and window market. The existence of any kind of products in the market can be divided into the length of time, which is determined by the product life cycle theory. Products are produced to meet the needs of consumers in the market, and consumers in different periods have different consumption tendencies. Only innovative door and window enterprises can better adapt to the future market.
Fully empower terminals to create tens of millions of merchants
Doors and windows enterprises and distributors are closely linked and inseparable. In the current market, major enterprises promote branding and the rapid development of the industry shows their competitive advantages more and more. Distributors need excellent enterprises to empower them to improve their comprehensive competitiveness, and enterprises need excellent distributors to influence their brands.
Looking ahead to China's door and window market in the future, opportunities and challenges coexist. The future development direction of zunshang door and window also attracts the attention of many door and window peers. When the author asked about the focus and general layout planning of zunshang's development next year, Mr. Lu said: "Next year, it will focus on the development of products, dealer assistance and other aspects, our professional R & D team will bring more unique designs to consumers. China merchants department will set up a new business operation center to fully empower terminals, build tens of millions of merchants, and change from product sales to service, store location, design, sample and other one-stop services, business school to protect our new business grading training."
At this moment, what zunshang's doors and windows need to focus on in the future is to help dealers quickly open up the market through diversified assistance and develop a prosperous road for a win-win future together.
