New product release
In the midsummer, there are many trees. He set sail and gathered together. On August 1, the new product launch conference of Daya Shengxiang trim board was shocked on Danyang, Jiangsu, daya Holy elephant with new products set sail series shining debut conference. Zhou Hongsheng, former director of the national forest and grass fire prevention department, head of the general leading group of China Forest Industry Association and temporary head, Chen Tianquan, vice president and acting secretary general of China Forest Industry Association, tang Zhaoqun, director of information center of timber Institute of Chinese Academy of Forestry, deputy secretary general of China Forest Industry Association, chairman of the board of directors of Daya Group, chairman of Daya Shengxiang household Co., Ltd. Jian-Jun Chen, vice president of Daya Group, li Min, chairman of Daya man-made Board Group, president of Daya Shengxiang home Co., Ltd. and Dong Mi Wu Guhua, vice president of Shengxiang group Liu Haitao, representative of Daya Shengxiang company, representatives of distributors from all districts and media colleagues from all walks of life attended this release event to witness the release of new products. After 45 years of glorious history, Daya Shengxiang industry chain has been upgraded and transformed in an all-round way. Daya Shengxiang trim board is the first one to use design and technology to meet the growing consumption upgrading needs of consumers. 
At the beginning of the activity, general manager of Shengxiang strengthening manufacturing, general manager of Daya man-made Board Danyang factory, and general manager of Daya trim board (Jiangsu) Co., Ltd. Malong in his welcome speech, on behalf of all members of Daya Shengxiang trim board project, he expressed sincere gratitude to the participants and reviewed the project's journey from project establishment, research and development, production to sales. He said: "We are adhering to the concept of product first and meticulous care, constantly pushing down and returning, constantly optimizing the color and craft, and setting the product through more than half a year. The technical advantages accumulated by floor manufacturing over the years and the strong support of various supply chain partners in the upstream of the industry make us have unique competitiveness in facing materials, expressiveness and functionality. In the future, Daya Shengxiang trim board will make full use of the advantages of late development according to the group's strategic deployment, give full play to the advantages of the industrial chain, and continuously develop various decorative materials to meet the needs of customized home furnishing and beautiful living space based on new technology and new materials, we always adhere to the business philosophy of design first, technology empowerment, quality first, and service sinking. With the strong support of the group leaders, Daya Shengxiang trim board has become a leading brand leading the development of the facing industry."
After, tang Zhaoqun, director of information center of timber Institute of Chinese Academy of Forestry and deputy secretary general of China Forest Industry Association mr. Wang made a speech.
At the press conference, Cao Ting, the chief designer of Daya Shengxiang trim board project, made a wonderful sharing around the fashion trend. Li Xiangyang, director of Shengxiang's enhanced manufacturing operations department and vice minister of sales department of Daya Shengxiang trim board, made the release of new products and brought the most anticipated interpretation of new product marketing policies to everyone.
A total of 51 products were launched in the Daya Shengxiang trim board sailing series, the base material includes Daya brand new blue core particleboard, oriented particleboard and multi-layer board. Surface materials include melamine paper and pp film of EB technology used by Japanese DNP company. In the future, voyage and pilot series products will be launched one after another, which will be applied in functional materials such as bamboo particleboard, aluminum honeycomb plate, solid wood skin, kangyang board, etc. At the same time, the digital printing technology will be applied to high-end personalized customization trim board by taking advantage of the technical advantages of Shengxiang Group's digital technology factory to meet the needs of different consumer groups in different scenarios.
During the signing ceremony of distributors, the vice president of Daya group and the chairman of Daya man-made Board Group, Qu Min, issued authorization certificates to representatives of distributors in various districts, he awarded the first sales document of Daya Shengxiang trim board to general manager Wang Lei Wang of Shandong Valley Linquan Wood Industry Co., Ltd. The blueprint of Daya icon will be drawn together with its partners to rebuild new glory hand in hand!
With applause and Countdown, the press conference ushered in a highlight moment. Jian-Jun Chen chairman of the board, director Zhou Hongsheng, secretary general Chen Tianquan, general manager Min, general manager Wu Guhua, general manager Liu Haitao, and Malong pressed the sailing button on the same platform. The new product of Daya Shengxiang trim board was officially released.
In the following links, zhou Hongsheng, former director of the national forest and grass fire prevention department, leader of the general leadership group of China Forest Industry Association and temporary director in his speech, director Zhou pointed out in his speech: "With the introduction of a series of favorable policies of the country, the household industry will face a new round of opportunities. The implementation of the policy will be a powerful "booster" for home furnishing enterprises, which will strongly boost their confidence in production capacity and sales volume. We have reason to believe that the forest industry will make great achievements in the future."
At the end of the press conference, chairman of the board of directors of Daya Group and chairman of Daya Shengxiang home Co., Ltd. Jian-Jun Chen send a message for the event.
Focusing on the group's green development strategy, Daya Shengxiang trim board makes full use of the advantages of the parent company Daya man-made Board and Shengxiang group's green industrial chain to connect the upstream and downstream of the industrial chain, covering "forestry resources, base materials, factories, research and development, design, the seven links of marketing and service form a comprehensive, complete and efficient quality intelligent control system, and develop a trim board with environmental protection, health, green quality and first-class design, it provides more options for consumers to create a better living space.
Daya Holy elephant trim board is not only a new category of man-made Board group, but also provides solid industrial chain support for Daya home strategy and Daya Holy elephant assembly.
In the future, product innovation, technological innovation and commercial innovation led by design will become the direction and main theme of value guidance. Daya Shengxiang trim board should practice the concept of "leading design and driving technology". On the basis of adhering to the existing development advantages, it will "design", "beauty", "scene", "technology", intelligence extends across various application spaces. Constantly develop new materials, new technologies and new functions to meet the needs of different consumption scenarios.
Press conference site
Qi Qi set sail, gather and live! Daya Shengxiang trim board came into being with the trend of industrial upgrading in man-made board industry. In 45 years, Daya Holy elephant has joined the new industry, full of confidence and hope. As the new three-year plan begins, we face new markets, set new goals, create new models, and go on a new journey. Let's go to the future together and start a new chapter of development together!
