Set sail for a new journey, leaping over the Longmen exhibition Grand map, and the wonderful story of 2024 is slowly being written. On April 9, Yifa doors and windows the 20th anniversary celebration of "gathering power to win the growth of 10 billion" and the National Franchisee summit it was held ceremoniously in Foshan. All franchisees have taken part in the grand event, do not forget their original heart, review the struggle of the past 2023 years; Go hand in hand, and jointly create a new chapter in 2024 with full enthusiasm!
Strategic upgrade forging high quality development solid engine
At the beginning of the summit, in warm applause, Chen Xiao, chairman of Yifa group, took the stage to extend sincere greetings and blessings to all the family members present, and at the same time, he deeply interpreted the grand strategic plan of Yifa group. He mentioned that in the past 20 years, Yifa doors and windows have always insisted on quality and innovation, and are committed to providing customers with the best quality Doors and Windows products. In the future, Yifa will continue to deepen brand building, expand market share, strengthen cooperation with international advanced enterprises, and promote technological progress and innovation in the industry, strive for three billion to enter the first class and ten billion to enter the cockpit in ten years!
After Chen Dong's passionate and passionate speech, there was a warm applause on the scene. Every family present showed full confidence and firm determination, accumulated strength, went forward bravely and met the challenge of 2024!
Then, Chen Ying, the general manager of Yifa door and window marketing center, made a wonderful speech on the stage and comprehensively interpreted the strategic plan for 2024. General Manager Chen Ying first stressed that the new year is both a challenge and an opportunity for Yifa doors and windows. Under such a background, Yifa family members must unite more closely than ever before, work hand in hand and work together to achieve more brilliant achievements in the new year.
Aiming at the product line and production process in 2024, she elaborated in detail that Yifa doors and windows will always adhere to the core principle of safety and quality, which is the foundation of Yifa and the key to winning the trust of consumers. At the same time, in order to better meet the actual needs of the market and distributors, Yifa will conduct more accurate market research to ensure that every product produced can closely conform to consumers' preferences and expectations.
In addition, Yifa doors and windows will further optimize the sales network, not only deepening the layout in the domestic market, but also actively expanding the international market and promoting the wide popularization and application of Yifa products. She firmly believes that through continuous efforts and innovation, Yifa doors and windows will stand out in the fierce market competition and become the best in the industry.
Product Upgrade create a product matrix with efficient collaboration and comprehensive coverage
Yifa doors and windows has been deeply plowing doors and windows industry for 20 years, and has been adhering to the mission of "guarding hundreds of millions of families and opening the window of dreams for consumers". President Peng, director of research and development, announced the 2024 product plan with everyone. He introduced in detail the new spring product series to be launched soon. These new products are not only more fashionable and modern in design, but also comprehensively upgraded in performance, which is more in line with the needs of current consumers. Mr. Peng said that Yifa will continue to invest plus-sized in research and development to promote continuous innovation and upgrading of products.
Brand Upgrade create all-round intelligent Global Marketing
In the current traffic era, quickly gaining insight into and mastering the traffic passwords of major platforms has undoubtedly become an important magic weapon to promote performance growth. An Hailong, brand director of Yifa doors and windows, deeply interpreted the "2024 New Media Empowerment Plan". Director an emphasized the importance of online platforms, especially the hot TikTok, xiaohongshu and professional home information consulting platform. He mentioned, "in today's increasingly popular digital operation, the close combination of online channels and offline activities has become a new consumption trend of precise drainage and customer acquisition." In this way, we are expected to achieve a win-win situation between passenger flow and performance, and jointly promote Yifa doors and windows to a new peak.
Business upgrade create a resilient value co-creation system
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At the summit, three outstanding franchisees generously shared their successful cases and rich experience. They deeply analyzed the trend of the current market environment, explained in detail the efficient methods of store management and team operation, and how to maintain the steady growth of performance. What is more worth mentioning is that they also revealed how to use traffic to increase the order volume. These valuable experiences and insights undoubtedly provide profound enlightenment and practical guidance for other franchisees present.
Finally, Chen Yuanhang, director of marketing department, told the just-ended 3 · 15 activities summarize and hold 5.1 launching ceremony of the activity. He said that Yifa doors and windows will continue to adhere to the enterprise spirit of "craftsman spirit and keep improving", constantly innovate and forge ahead, provide consumers with better products and services, and have high enthusiasm on the spot, it is highly recognized by all Yifa family members.
The honor of the award ceremony was announced. 
Yifa doors and windows held a grand award ceremony at the Grand franchisee summit today, praising the franchisees who have performed well in the past year. This award ceremony aims to affirm and encourage the outstanding performance of franchisees in brand building, new promotion, new retail innovation, and regional influence promotion.
At the exciting award ceremony, a series of heavyweight awards were announced one by one. After strict selection and fair voting, it was finally confirmed. 2023 Best Brand Image Awards, 2023 Best New Product Promotion Award, 2023 Best New Retail Innovation Award, 2023 Best New Power Award, 2023 best team award, 2023 Best Regional Influence Award, 2023 most valuable Award, 2023 Top Ten Growth Awards, 2023 performance Pioneer Awards and annual sales performance TOP3 Awards the winner of each award.
The successful conclusion of this award ceremony not only shows the close cooperation relationship between Yifa doors and windows and franchisees, but also shows the leading position and influence of Yifa doors and windows in the door and window industry. Yifa doors and windows will continue to join hands with various franchisees to jointly promote brand development and provide consumers with better products and services.
The 20th anniversary celebration of Yifa doors and windows and the National Franchisee summit not only presented the outstanding achievements of Yifa doors and windows in the past 20 years, but also demonstrated its firm belief and grand blueprint for future development. Yifa doors and windows are always committed to providing consumers with the best quality products and services. We deeply expect that in the years to come, Yifa doors and windows will continue to uphold the spirit of innovation and pursue a higher level, create a more comfortable and beautiful home living environment for consumers!
