Under the life mode of high-speed speed in the city, people seem to be trapped in an endless symphony. On the one hand, the prosperity and noise of the city have brought noise pollution. According to the statistics of ecological environment pollution reports in 2023, the proportion of noise nuisance problems is as high as, and all kinds of noisy sounds make it difficult to calm down. On the other hand, people's pursuit of quality of life is increasing day by day. The Report on 2023 trends affecting China's living style shows that, 82.5 of respondents believe that high-quality living space can bring psychological healing and spiritual nourishment. Environmental changes and aesthetic improvement have reshaped people's lifestyle and values. People begin to seek living functions that can release pressure and soothe emotions, and find peace and harmony in the hustle and bustle.
How to balance the relationship between urban noise and quality of life is a long-term exploration problem in the field of home furnishing. As a famous brand of doors and windows in China, royal doors and windows it has launched 416 brand days with sound insulation and noise reduction as the main line for nine consecutive years, calling on people to pay attention to the noise environment, pass on the concept of quiet life to more people, and deeply analyze the industry trend again and again, market Trends constantly break through and expand people's understanding of "high-end soundproof doors and windows" and become the industry vane with its own aura and traffic.
As the home industry enters a new cycle, royal doors and windows it is highly expected. How to deal with noise problems and changes in consumption trends? How to renew the sound insulation solution? April 16, sound insulation Vane Zhijing new future" royal doors and windows2024 brand strategy upgrade and 416 brand day press conference will be held, let's hold our breath, look royal doors and windows how to provide new ideas for solving problems of "high-end soundproof doors and windows.
Sound insulation advanced Deep Focus416 brand day core IP
China's noise pollution prevention report in 2023 shows that the sound environment quality in China is generally good, but local noise complaints continue to be high. There are about 4.503 million noise complaints and reports accepted by various channels and departments in cities at the prefecture level and above nationwide. This means that the national awareness of "the right of tranquility" has been significantly improved, and more attention has been paid to the sound environment health.
In contrast, citizens have a sense of noise impact, but they have no effect on effective noise reduction methods. Based on the huge noise reduction requirements, royal doors and windows deeply focus on the positioning of "high-end sound-proof doors and windows", always close to the market pulse, continue to deepen in the function of "sound-proof and noise-reduction", to meet the diversified and deep-seated needs of consumers, in door and window design, research and development, technology, technology and other aspects to overcome difficulties, provide more families with scientific noise reduction solutions and enjoy a healthy life.
As the closing device of connecting space, doors and windows play an important role in the construction of quiet environment. High-quality standard sound insulation and noise reduction doors and windows products are more helpful to reduce noise and become the key to ensure the comfort and tranquility of home space. Royal doors and windows constantly study the sound insulation technology of doors and windows and optimize the process. Through the blessing of multi-layer hollow glass and the design of national patent sealant strip, we can create a superior sealing system to block the transmission of noise layer by layer, create extraordinary product sound insulation effect.
It is worth mentioning that after years of development and precipitation, royal doors and windows the "Sound Insulation Research Institute" was established to add high-standard and high-specification noise prevention and control to product design and research. Meanwhile, royal doors and windows it has built a modern digital intelligence factory, built a product inspection center and other platforms to protect the research and development of high quality system doors and windows, and laid a strong foundation for the continuous upgrading of soundproof doors and windows products.
In addition to continuous deep plowing on product strength, royal doors and windows the 416 brand days of each year will be continuously operated into brand IP, running through a clear main line-the breakthrough sharing of "sound insulation and noise reduction" technology, and through the linkage of stars, sports champions, industry experts, the association leaders, designers, media representatives and other multi-circle mogul called on people to pay attention to the harm of "invisible killer" noise, and more match the release of high-end sound insulation solutions, so that more and more consumers have a beautiful sound environment, enjoy a comfortable life.
"Adhering to the long-term doctrine, the most long-term support of the enterprise is the product itself." royal doors and windows chairman Zhu Fuqing said. Royal doors and windows every year, 416 brand days are as sincere as ever, constantly iterating products, deepening the connection with consumers, making people feel more deeply royal doors and windows the original intention of making high quality doors and windows. This time, royal doors and windows the theme of "sound insulation and wind vane to calm the new future" is not only a review of past achievements, but also a declaration of future innovation. How does the "416 brand day" IP evolve again and what changes will the sound insulation and noise reduction achievements bring to consumers and the industry? It will be announced at the press conference.
High-end pilot royal doors and windows brand Strategy upgrade evolution
Since the brand was founded in 2007, royal doors and windows we will continue to cultivate high quality doors and windows, gain insight into the needs of Chinese families for sound insulation and noise reduction, innovate and develop a series of sound insulation and noise reduction technologies, and empower brand development with a number of hard core patented technologies. After 17 years of hard work, royal doors and windows adhere to the high-quality development of long-term doctrine, use technology to reshape the value, and constantly create differentiated experiences and brand images deeply rooted in consumers' minds. Today's royal doors and windows, it has become a well-known brand of high-end soundproof doors and windows, the first choice for soundproof and noise reduction royal doors and windows the cognition of "is deeply rooted in people's hearts.
In royal doors and windows it seems that the core of high-end is to accurately grasp consumer demand, from meeting demand to creating demand, and finally lead a better life. To this end, royal doors and windows the product line covers Casement window, sliding window, folding door, vertical hinged door, sliding door, Sunshine Room and other categories to meet the market needs of different styles and price ranges. Meanwhile, royal doors and windows actively expand user groups, target high net worth people, advocate a tasteful style of life, tailor-made high-end lifestyle for consumers, and realize the differentiated layout of the brand.
With the competition of home furnishing industry entering the mature stage, according to the data of 2023 China system door and window Industry Development Trend Report, the demand for newly-built commercial housing doors and windows in China in recent years is huge, and the market capacity of door and window industry is trillion yuan, among them, the market scale of home decoration retail doors and windows exceeds 350 billion. The just-needed release of the stock housing market and the wave of industrial upgrading have brought about policy support, household renewal and consumer recovery. The door and window industry is ushering in a golden period of development.
Only innovation can create a new situation. Royal doors and windows, based on the brand positioning of high-end soundproof doors and windows, sword refers to China's high-end doors and windows market. On April 16, at the upcoming 416 brand day conference, royal doors and windows will be officially released new global brand advertising language, simultaneous launch of high-end new products, upgrade beautiful habitat and lead the brand strategy of "high-end soundproof doors and windows", from "high-end sound insulation" to "high-end scenes" and then to "high-end lifestyle", we are committed to further improving the sense of value of products and the high-end sense of brands, providing strong support for high-quality development, and will royal doors and windows the core competitiveness of the company has been pushed to a new height.
416 brand days per year, not only royal doors and windows the display in the design, technology and market insight of soundproof doors and windows revealed more. Royal doors and windows the direction of strategic upgrading also provides valuable insights and enlightenment for the whole industry. At that time, mogul of home furnishing industry, authoritative experts from state institutions, well-known designers, hundreds of distributors and media friends from all provinces and cities in China will come to the scene.. This will be an important moment in China's door and window industry, and a new brand ecology that changes industry efficiency and industrial chain value is about to spread.
About the sound insulation on April 16, 2024, sound insulation and wind vane will calm the new future-- royal doors and windows2024 brand strategy upgrade and 416 brand day conference, let's unlock the new business form of soundproof doors and windows together, witness royal doors and windows the new peak of the brand will jointly welcome a new era in the high-end door and window industry!
