Based on the demands of human settlement in the new era, royal doors and windows in the name of sound insulation, promote the development of high-end brands in the door and window industry! On April 16, 2024, royal doors and windows the 2024 brand strategy upgrade and 416 brand day conference of "sound insulation wind vane to calm New Future" was successfully held in Guangzhou, comprehensively upgrading the sound insulation living experience with a brand new attitude, and fully overlap the brand value of the new high-end door and window industry.
At the meeting, royal doors and windows the global slogan was solemnly released-"If you are afraid of noise, use the Royal High-end soundproof doors and windows". The 8-weight soundproof technical standard was officially launched. A variety of soundproof doors and windows were unveiled Yaoshi series, showing royal doors and windows another new upgrade in high-end sound insulation. This conference will release a new signal to the market with global advertising slogans and continuously deepen the brand value of high-end soundproof doors and windows, not only royal doors and windows the important milestone in the brand development process is also the new cornerstone for its high-end brand strategy to reach a new peak.
This conference was hosted by CCTV's former financial and economic host/founder of AI asked iAsk/National woman pace-setter Ai Cheng, royal doors and windows chairman Zhu Fuqing, vice chairman of DE RUCCI Group Yao Jiqing, royal doors and windows deputy general manager Zhu mengsi, royal doors and windows liu Jun, general manager of the marketing center, Yang Jiang, an authoritative expert in Chinese visual hammer design, Dai Kun, founder/architect and interior designer of Beijing juqi Meiye Interior Design Co., Ltd., Hu Wenshuo, national engineering technology research center for residential and residential environment, wang Fulong, executive editor of NetEase home, and other mogul guests, and royal doors and windows more than a thousand people from the national supply chain and distributors came to the conference to empower them from multiple dimensions. Royal doors and windows416 Brand Day, bringing together many cutting-edge ideological exchanges and practical experience sharing to consolidate royal doors and windows the brand-new brand strategy has an industry influence position and launches a brand-new exploration and prospect for beautiful people.
People's Network, Xinhua Net, China net, Guangdong TV station, NetEase home, Sina home, Phoenix home, Southern Metropolis Daily, Information Times, Yangcheng Evening News, New Express, more than 20 media from all over the country, including China door and window network, were present and witnessed together. Royal doors and windows the grand moment of upgrading high-end brands.
Royal doors and windows high-end brand forging, 17 years as the original heart will not change
With the release of the stock housing market and the wave of industrial upgrading, the door and window industry ushered in a "tuyere period" of development, becoming the last blue ocean in the home building materials industry. On the other hand, under the dual effects of economic environment and industry micro environment, the market pattern is undergoing profound changes, and opportunities and challenges coexist in the door and window industry. Broad market prospects and fierce industry competition make the development of high-end brands the only way for enterprises to upgrade.
Royal doors and windows we are always committed to making high quality doors and windows to protect the beautiful life of thousands of families. With the development of national high quality, Chinese brands have leaped from manufacturing to high-end, royal doors and windows seize the opportunity and move towards the high end of the industrial chain, becoming a well-known brand of high-end soundproof doors and windows in China. For 17 years, royal doors and windows steady and high-quality development, and continue to move forward on the road of promoting the industry to the era of branding. Standing at the new starting point of 2024, royal doors and windows the power of high-end brands has been upgraded again, bringing about a new strategic release.
The development of door and window industry is in a golden period. The changes in the industry are changing with each passing day. Enterprises also need to constantly improve their quality and improve their quality, royal doors and windows chairman Zhu Fuqing delivered a speech saying, royal doors and windows adhere to the quality "original heart", adhere to high-end positioning, adhere to the positive innovation, win the high quality development. The future, royal doors and windows we will continue to adhere to the long-term doctrine, anchor the brand strategic positioning of "high-end soundproof doors and windows", upgrade brand genes, and continue to move forward towards becoming a bright business card for Chinese doors and windows in the world.
Nowadays, the Society of the times, the manufacturing industry and the Pan-household circle are all paying close attention to the development of the door and window industry. Enterprises are also paying more and more attention to the quality of growth and benign competition, yao Jiqing, vice chairman of the DE RUCCI group, was specially invited to deliver a keynote speech on "winning high-end" at this conference. He said that the value of high-end brands lies in creating a new category, realizing the transcendence of categories, and making brands synonymous with market segments. Royal doors and windows with continuous disruptive breakthroughs in dimensions such as appearance, technology and function, it has become a synonym for high-end soundproof doors and windows. Royal doors and windows product power, brand power, channel power and service power have reached the high-end level. We look forward to becoming a leader of many high-end doors and windows brands in the future and a head brand of high-end soundproof doors and windows in the world.
New advertising slogan launched worldwide, lighting a new picture of high-end soundproof brands
To royal doors and windows as a representative, how China's high-end brands build high-end brand values and lead the development of the industry is the examination questions given to brands in this era, and it is also the development consensus of the current door and window industry.
With excellent product strength and market reputation, royal doors and windows deep cultivation of high-end soundproof doors and windows is a weathervane leading the transformation and upgrading of the industry. Through the new economic cycle, royal doors and windows how to complete the iterative evolution of the brand and ride the wind in the Golden Age of system doors and windows? At this press conference, royal doors and windows adhering to the brand positioning of "high-end soundproof doors and windows", focusing on the four genes of quality first, innovation leading, product-oriented and sound insulation to consolidate the brand value, bringing multi-dimensional upgrading actions and crossing the industry cycle step by step, drive into the fast lane of high-quality development.
In the wave of high-end brand upgrading, Yang Jiang, an authoritative expert in Chinese visual hammer design, shared the way of brand upgrading in depth. Yang Jiang mentioned that he led the high-end navigation on the soundproof doors and windows track, royal doors and windows the 8-weight sound insulation technology standard proposed by heavy weight blocks noise layer by layer by reducing echo, vibration isolation and noise reduction, blocking sound transmission and other multiple sound insulation technologies, royal doors and windows successfully built a solid sound environment barrier for consumers, greatly improving the sound insulation performance of door and window products. This sound insulation technical standard not only sets a brand-new sound insulation standard for the whole door and window industry, but also promotes the development of high-end sound insulation doors and windows to a new peak.
Yang Jiang pointed out that, royal doors and windows it has become the leader of China's high-end doors and windows category. I believe that under the empowerment of the new brand strategy, it will continue to lead the industry innovation in the future.
At this press conference, under the witness of on-site guests, royal doors and windows the new slogan "fear of noise, use Royal high-end soundproof doors and windows" was launched worldwide, yes royal doors and windows the summary of 17 years of development is also royal doors and windows signal lights on the way towards the future. Royal doors and windows shout out the loud slogan of "fear of noise, use the Royal High-end soundproof doors and windows" on world noise day to convey royal doors and windows the pain point insight into the household noise problem and the continuous iteration of the habitat solution are more obvious. Royal doors and windows the responsibility and mission of creating quiet and beautiful human settlement.
The release of the brand's new slogan "fear of noise, use the Royal High-end soundproof doors and windows" will also extend the value of the brand positioning of "high-end soundproof doors and windows" and further improve it. Royal doors and windows reconstruction of corporate image and brand value royal doors and windows the beautiful picture of soundproof doors and windows, quiet living and high-end life establishes unlimited links with consumers to light up royal doors and windows high-end sound insulation brand has a new journey.
Sound insulation leading design, royal doors and windows high-end new product release
Royal doors and windows after 17 years of development, it has served more than 1.5 million families with high-end soundproof doors and windows products. Focusing on the sound insulation needs of users in the new era, royal doors and windows since 2016, April 16 has been set up as Brand Day, focusing on sound insulation research and exploration, and protecting comfortable quality living in all directions. This brand strategy upgrade, royal doors and windows it also brings brand-new user thinking and product thinking to the market and consumers.
Dai Kun, founder/architect and interior designer of Beijing juqi Meiye Interior Design Co., Ltd., gave a keynote speech on the design of 2024-2025 door and window system Trend Research. He pointed out that system doors and windows are an important barrier for home life, it is also a key element of interior design. The market demand for transparent, quiet, intelligent and green high-end system doors and windows is increasingly prominent. Royal doors and windows it meets the rational needs of consumers in dimensions such as material upgrading, energy-saving production, product function aggregation and digital intelligence, and also meets the expectation of satisfying needs in dimensions such as appearance value and interaction with external space.
Hu wenshuo, national engineering technology research center for housing and living environment, said from the perspective of healthy housing that people's demand for living continues to increase and healthy housing is the inevitable trend of the development of the times, the application prospect of sound insulation doors and windows products is broader, looking forward royal doors and windows continue to play a leading role in the industry, promote the continuous innovation and application of sound insulation door and window technology, and bring healthy and comfortable living environment to more families.
At the press conference, 416 brand day and sound insulation new product release ceremony were held ceremoniously. Since 2016, adhering to the sound insulation concept of "rejecting noise and creating a comfortable and quiet living environment, royal doors and windows416 brand day has been the ninth consecutive year to launch noise reduction social advocacy. This year, with the title of "sound insulation Vane, quiet new future", we will push it to a new height, so that royal doors and windows the new sound insulation product has become a powerful engine for the upgrading and evolution of the pilot industry.
Royal doors and windows in 2024, eight flagship upgraded new products were officially unveiled, including Pro90 double in-swinging casement window, new Asian Games star Broken Bridge sliding window, Tuscan pour inside side sliding window, etc, as a masterpiece of understanding and quality pursuit of soundproof living space, it explains royal doors and windows major achievements in upgrading iterative high quality sound insulation and noise reduction solutions.
Royal doors and windows zhou Xuefeng, the product research and development center, makes vivid and detailed product interpretation around user driving force, technology visionary power and sound insulation comfort. He said, royal doors and windows continue to pay attention to customer needs and market development, start from multiple value coordinates, empower technology to products, pursue higher standards of products, and continuously realize innovation and transcendence of product research and development, create high-end quality life experience for consumers.
Mogul attitude dialogue, sword refers to the high-quality development of door and window industry
The doors and windows industry ushered in the "new cycle of high-end", looking forward to the development prospects, the meeting invited a group of industry mogul guests to discuss the prospects and challenges of soundproof doors and windows in the new era, as well as the new mission and new direction faced by door and window enterprises, we offer suggestions for opening a new chapter in the development of the industry.
Royal doors and windows zhu mengsi, deputy general manager, said that only high-end strategy can Yong Li the tide in the fierce competition market and sail. Royal doors and windows along the way, we adhere to the positioning of high-end brands and protect consumers with high quality sound-proof product. Royal doors and windows we will continue to appeal to the society and the whole industry for sound insulation and noise reduction based on the inheritance of 416 brands in nine years. In the future, we will focus on upgrading dealer channels, building high-end brand images, and building a door and window life plan system, continue to build a high-end brand ecosystem; Invest more research and development forces, continue to iteratively upgrade and expand the production system, continuously improve the five-star installation service standards, adhere to the low-carbon digital development, and improve high-quality production and manufacturing; we will continue to deepen our efforts in sound insulation, low carbon and public welfare, practice more social responsibilities, and devote ourselves to building high-end national brands in all directions so that more families and more people will no longer be troubled by noise, can have a better soundproof life.
Yang Jiang, an authoritative expert in visual hammer design in China, believes that, royal doors and windows take the lead in paying attention to the huge potential of the sound insulation market, and enhance the comprehensive strength in an all-round way, bringing great leading role to the industry upgrade. Architect and interior designer Dai Kun said, royal doors and windows the release of 8 sound insulation technical standards and new products will bring great surprises to designers and consumers. Hu Wenshuo, national residential and residential environment engineering technology research center, said, royal doors and windows continuous improvement in sound insulation performance and functional dimensions is a strong hug to the trend of healthy living Times. Wang Fulong, executive editor of NetEase home, said NetEase witnessed the continuous breakthrough of 416 brand days over the years, royal doors and windows let the industry see its attention and response to changes in human settlement needs, as well as its sense of responsibility and mission as a leading brand of high-end doors and windows.
Ai Cheng, the former financial host of CCTV and the founder of AI asked iAsk, concluded that this conference was a collision of thinking to promote the high-quality development of the industry. I believe royal doors and windows we will further anchor our goals with our peers in the industry, strengthen our deep cultivation, improve our quality, and gather great strength to promote the high-quality development of the door and window industry.
"If you are afraid of noise, you can use the Royal High-end soundproof doors and windows". This is an upgrade trip of thinking and strategy! For royal doors and windows for example, this 416 brand day conference is a key step in the strategic upgrading of high-end brands, showing strong sound insulation technology to consumers. It is also royal doors and windows high-end brands continue to prove the new starting point of value, constantly lead the way to break through the boundaries of the industry, and build better quality with higher quality soundproof doors and windows, endless life and pioneering value.
Sound insulation Vane, calm new future. Taking 416 brand day press conference as a brand new starting point, royal doors and windows with more ambition, we will continue to move forward on the high-end soundproof doors and windows track with its high-end brand vision and precise market layout, continue to fulfill the mission of good living, and inject new momentum into the high-quality development of the industry. Royal doors and windows, sound insulation Vane, promote the industry to a better new future together!
