On April 12, 2022, the launch meeting of Daya Shengxiang's "co-research, co-creation, sharing and co-development" platform was held on Danyang, Jiangsu. Mr. Jian-Jun Chen, chairman of Shengxiang Group and Mr. Liu Haitao, vice president of Shengxiang Group, attended the meeting, the leaders and representatives of R & D staff of Shengxiang home division, Daya Shengxiang assembly, Shengxiang group Product Center, commercial business center and Shengxiang Group Manufacturing Center participated in this meeting.
Enjoy together
connecting new terminals, scene segmentation, product encirclement, and joint research and development are the direction that Daya Shengxiang manufacturing and research and development personnel work together to explore.
This "co-research, co-creation, sharing, and co-development" conference aims to stabilize basic disk, break a single brand, and establish a system of home products; Jointly open the co-creation platform of the great Asian Holy elephant, and promote joint research and development, with the same frequency resonance, create a win-win situation, make common progress and share achievements.
Vice President of Shengxiang Group
mr. Liu Haitao
under the current situation that the traditional single product thinking can no longer meet the new consumption concept and consumption habits, the icon must combine the needs of consumers, so that the use scene of the product can be reflected in the whole house.
This time, we will create a shared R & D platform to share resources, information, technology and design. Use new materials, new technologies, develop new scenarios, and help new channels to provide whole-house solutions. Deepen the supply side from the whole system level of icon to empower the big market.
Daya Shengxiang's various categories have jointly developed and created a platform, under the strategic guidance of chairman Jian-Jun Chen, "supply-side upgrading promotes marketing upgrading, it will be the research and development model of Daya Shengxiang co-research and co-creation, sharing and co-development officially launched at the group level. Effectively integrate the advantages of Daya Shengxiang product, inspire and improve the research and development design of the product, and make use of the overall function of the home space and the appearance of the scene, provide consumers with a safe, healthy and comfortable home space solution.
General manager of Shengxiang home Business Unit
mr. Cao Gang
Jian-Jun Chen chairman message
demand response technology innovation R & D linkage
1 1>2 expression of derived value
mr. Jian-Jun Chen, chairman of Shengxiang Group in as a message for this launching ceremony, Shengxiang, with its own supply chain advantages and manufacturing system, has broad ground materials, home space and decoration categories of public buildings. In the current complex and changing market environment, enterprises should fully adapt to the new mechanism, thoroughly implement new ideas and new ideas, and promote the strategic layout as a whole.
Insist on demand pull. Promote market demand and activate the core innovation capability of manufacturing. Promote the effective matching of the supply structure and demand structure of home improvement products, the healthy interaction of consumption upgrading and effective integration, and decorate an ideal home for consumers with safe and convenient one-stop service.
Adhere to innovation-driven. Daya Shengxiang has its own advantages in the industrial chain, adheres to "independent research and development, continuous innovation" and establishes the core competitiveness of the enterprise. Create more effective supply to adapt to consumption upgrading and drive the collaborative consumption development of multi-category products.
Adhere to R & D linkage. Taking enterprises as the main body, concentrating resources, relying on brands, doing well in design and products, promoting the coordinated development of various sections, strengthening the construction of supporting capacity, and constructing a perfect research and development linkage ecosystem, form a good pattern of steady development of enterprises.
Finally, under the joint witness of all participants, Mr. Jian-Jun Chen, chairman of Shengxiang group, and Mr. Liu Haitao, vice president of Shengxiang Group, jointly launched the platform of "co-research, co-creation, sharing and co-progress" of Daya Shengxiang group, daya Shengxiang's integrated R & D application is officially opened!
Under the market, above the reform, in the future, Daya Shengxiang will provide consumers with a more environmentally friendly and comfortable home environment with practical action.
