As a "sharp weapon" of market competition, quality has always been the core and eternal proposition of enterprise development. At the beginning of its establishment, Warren entered the door and window industry with energy saving as the entry point, and always adhered to the quality of craftsmen, went all out to consolidate the product quality, with hard core product power, innovation power, brand power, manufacturing power, etc. build a good reputation in the market and create a healthy, comfortable and safe ideal home environment for consumers.
On the afternoon of August 26, Sina home 2022 "quality doors and windows · Help a better life" discovery tour and 2022 first batch of designers strictly selected the top 10 brand awarding ceremony into Warren doors and windows.
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Red and Green collide to outline the ideal living space with quality and fashion.
At the beginning of the event, under the leadership of enterprise executives such as Warren doors and windows CEO Che Xiaona and Warren doors and windows brand Creative Center director Chen Xuejiao, Sina home General Manager Ji Jing, chief editor of Sina home industry, ye lingju, general manager of door and window industry, Huang Yanhong, secretary general of the National League of Jin Tang awards, etc. entered Warren door and window Foshan base, from different links such as profiles, design innovation, technology research and development, performance, installation services, etc, see all kinds of products such as enterprise outwards opening window, narrow window, sliding door, Sunshine Room and so on, and deeply understand and experience the quality charm of Warren doors and windows.
In the exhibition hall, red and green collide to outline the fashionable and comfortable home living space. Among them, the door and window products with quality as the cornerstone are the basic elements of the exhibition hall. With bright colors such as red and green and related fashion items, it also constructs a popular clock-in Holy Land for young people. Compared with the traditional exhibition hall, Warren doors and windows show the elements of fashion, personality and youth vividly. Going deep into the exhibition hall, visiting the group to visit the products, I also experienced different clock-in points in an immersive way.
According to reports, in 2021, Warren doors and windows officially entered Foshan, invested tens of millions of dollars to build a 50,000 square meter new factory, and invested three full-automatic intelligent processing production lines of German Yelu, it is expected to build "unparalleled" hard strength of product research and development and production system, reshape marketing system and strengthen core competitiveness.
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Take "Guardian" as the soul and escort tens of millions of families
after the visit, the visiting group and Warren door and window executives officially entered the discussion session. Ji Jing, general manager of Sina home furnishing, huang Yanhong, the secretary-general of the National League of Jin Tang awards, jointly awarded Warren doors and windows the honorary certificate of "Top 10 brands selected strictly by 2022 first designers", and Warren doors and windows car Xiaona accepted the award. Later, people conducted in-depth discussions and exchanges on topics such as the current situation of industry development and the strategic layout of enterprises.
"The translation of Warren Goodall means" guarding ". The original intention of our enterprise is to protect every family." Car Xiaona, CEO of Warren doors and windows, introduces the brand development concept of the enterprise in detail. In her view, the homogenization of products in the door and window industry is serious at present, and enterprises need soul to build a differentiated development road. Warren takes the Guardian as the "soul" of the brand, forms the brand "skeleton" with fashion, and devotes himself to becoming the leading brand of fashion doors and windows in China. Facing the singleness of the display mode of doors and windows, Che Xiaona thinks that the doors and windows industry is boring in the large household industry and has not received enough attention. It needs to be integrated into design, aesthetics, warmth, and protect tens of millions of families, improve the living quality of Chinese people.
Ji Jing, general manager of Sina home furnishing, believes that facing the wave of homogenization, enterprises need to create brand differentiation labels to open up the market, tell business stories well, Occupy consumers' minds and deepen the relationship with consumers. "Warren doors and windows have very obvious recognition in this wave. I hope Warren will continue to strengthen brand output, deliver product value, and continuously improve consumers' awareness of doors and windows."
Huang Yanhong, secretary general of the National League of Jintang awards, said Warren doors and windows adhere to the brand development concept of "leading technology, excellent quality and winning service", and constantly improve the functions and quality of doors and windows to improve the quality of life of users, guarding the good life of every family coincides with the designer's strict selection of brand concept, and expects Warren doors and windows to bring more possibilities to consumers.
Ye lingju, chief editor of Sina home industry and general manager of door and window industry, expressed deep recognition to Warren door and window exhibition hall. She said that consumers have low awareness of quality doors and windows at present, and enterprises need to take quality as the cornerstone to deepen brand connotation, inject sufficient power and vitality into self-development.
Warren grew up in Beijing with red bricks and green tiles, which also integrated this gorgeous color into the DNA of enterprise development. Relying on the red + green color design to increase the recognition degree, Warren doors and windows will continue to devote themselves to giving new vitality to doors and windows with colors and creating domestic fashion doors and windows brands.
