This year, nine enterprises, organizations and individuals in Foshan won the 7th Guangdong provincial government Quality Award and Nomination Award (2022), which hit a record high. Guangdong Huachang group is foshan's only enterprise selected for the provincial government Quality Award this year.
On September 2, Foshan market supervision administration jointly launched Foshan Daily "Benchmarking leading quality upgrade" series Report interview with Huachang Group, it shows the advanced experience and practice of Huachang for all sectors of society. Next, please see how Huachang helps Foshan to create a national demonstration city with strong quality by playing the leading role of quality benchmark.
Create a win-win cooperation ecosystem
Won the provincial government Quality Award
In the automated production workshop of Guangdong Huachang Group Co., Ltd., every aluminum material enters the factory from raw materials to extrusion, molding, and finally leaves the factory. All processes are implemented according to enterprise standards that are strict with national standards, the production information of the product is displayed in the background in real time to ensure the excellent quality of each aluminum material.
Under the guidance of the entrepreneurial spirit of "pursuing beauty, win-win sharing", Huachang group has built a quality management mode of "sincerely for you, loving companion aluminum" based on the Quality Collaboration of the industrial chain, help enterprises win the 7th Guangdong provincial government Quality Award (2022). This is also the only enterprise in Foshan selected for the provincial government Quality Award this year.
Quality is the first to create a win-win sharing industry ecosystem
"The competition of the provincial government Quality Award is fierce. Judging from the enterprises participating in the evaluation, our scale does not have an advantage, but our quality development concept of creating a win-win ecosystem touched the judges." Pan Shuhua, general manager of Huachang group, said in an interview that the quality management mode of Huachang group "sincerely for you, love partner Aluminum" is based on the excellent performance management mode, drawing lessons from the latest concept of "ecosystem" of foreign advanced quality management mode, combining with the actual development and operation of the company, as well as the comprehensive application of modern enterprise management theory and high-quality development concepts and methods of the enterprise, summarized and condensed.
Pan Shuhua said that the core of this quality management mode is to treat all stakeholders "sincerely", regard customers as God, suppliers as allies, employees as family members and competitors as brothers, join hands to build environment-friendly and resource-friendly enterprises and establish a win-win and shared industrial ecosystem.
As early as the beginning of its establishment, Huachang Group established the vision of "creating a global brand and creating a century of Huachang. To realize this vision, we must first meet the needs of customers, among which excellent product quality is the foundation. In order to meet the development needs of domestic and foreign markets, Huachang continuously promoted the upgrading and expansion of quality management system certification. The company has successively passed ISO/IEC17025 national laboratory recognition, GB/T29490 intellectual property management system certification, international European safety certification of aluminum alloy products, EU Qualicoat spraying products and other certifications form a comprehensive quality management capability covering the whole process, make the enterprise product quality level industry leading. In 2003, Huachang won the title of the first batch of "National Inspection-free products" in the industry, and in 2007, he won the title of "China Famous Brand Products.
Supported by a strong product quality management system, Huachang Group has continuously improved its service quality and established an all-weather, all-round and efficient after-sales service system. The company has set up 400 customer service hotline to efficiently and quickly accept customer consultation and repair service. Huachang group has also built more than 100000 cooperation outlets nationwide, taking the lead in realizing the coverage of "50 kilometers service radius" of brand outlets in the industry, become the first enterprise in the industry to pass the "five-star after-sales service Certification.
Based on the common quality concept, Huachang group also promotes quality improvement and quality research together with various stakeholders to drive the upstream and downstream of the industry to improve quality. Huachang Group has established an intelligent management platform to interconnect on-site production lines, equipment and sensors through the interaction and integration of QMS (Quality Management System) with ERP, SPC, FMEA, QCC and other systems, realize the integration of IT and OT to form a quality data link in the whole life cycle of products, and extend this platform to the upstream and downstream of the supply chain to promote the digital development of aluminum profile industry.
As the "first batch of national green company" of the Ministry of Industry and Information Technology, Huachang Group has always regarded energy conservation, emission reduction and environmental protection as the lifeline for the survival of enterprises and is committed to becoming an environment-friendly enterprise. Huachang Group has invested more than 20 million yuan, equipped with the most advanced wastewater treatment and intermediate water reuse system in the industry. More than 60% of the treated water can be used in production again. Huachang group also achieved a 29 percent reduction in operating costs and 43 percent reduction in energy costs through energy transformation projects, promoting the development of enterprises to low energy consumption operations.
Standards lead to promote high-quality development of the industry
In the quality management mode of Huachang Group, an important component is to regard competitors as brothers. "In the long run, it is not enough for only one enterprise in an industry to be strong. We hope that the aluminum industry will be promoted as a whole, so that we can continue to innovate and expand the application scope of aluminum, continuously expand the development space of the industry." Pan Shuhua said that Huachang Group is the president unit of aluminum profile industry association in Nanhai district, Foshan City. The enterprise not only pursues its own development, but also hopes to grow together with its peers to meet future development opportunities and economic challenges.
As a pioneer in the industry, Huachang Group shares advanced development experience. As early as 2011, Huachang Group and Beijing Gaoke jointly developed and launched the industry's first automated three-dimensional warehouse suitable for high-rise and high-density storage of aluminum profiles. Compared with peers, the inbound and outbound efficiency was increased by 33%, saving 50% of Labor. The China Nonferrous Metals Industry Association organized relevant experts to identify that it filled the gap of domestic aluminum profile high-rise and high-density automated three-dimensional warehouses, and the overall technology reached the international advanced level. "Since Huachang three-dimensional warehouse was put into use, it has attracted the attention of the industry. Many peers came to us to learn from the experience. We all warmly received and shared the construction experience." Pan Shuhua said.
Quality Development, standards first. Over the years, Huachang group has actively participated in the revision of national standards and industry standards in the industry, leading the high-quality development of the industry with standards. At present, Huachang group has participated in the revision of 69 national standards, line standards, landmarks, alliances and group standards, and is one of the enterprises with the largest standards.
In order to build Foshan manufacturing into the quality benchmark of Chinese manufacturing, Foshan started Foshan standard work in 202020. Huachang group actively participates in the formulation of Foshan standards in aluminum industry, its three products, "aluminum alloy building profile-heat insulation profile", "aluminum alloy building profile-powder spraying profile", and "aluminum alloy building profile-electrophoretic paint profile", were successfully selected as Foshan standard products, leading the development of the industry with high-quality products.
With the strong support of the quality management model of "sincerely for you, love companion aluminum", the operating income of Huachang group has increased by more than 30% every year in the past three years, from 3.108 billion yuan in 2019 to 5.43 billion yuan in 2021, with a compound growth rate of in three years. The proportion of Huachang products in overseas markets also keeps rising, with annual export growth of 20% ~ 30%, and has achieved the highest self-operated export volume in the country for many consecutive years.
